Old-time radio, pulp heroes tough sell for filmgoers

I wrote an article for FOX5Vegas.com this week about the poor turnout for Disney’s Lone Ranger flick and the failures of old-time radio and pulp heroes on the big screen.

Characters like The Green Hornet, The Shadow and The Phantom haven’t been able to break through with modern audiences.

To be fair, these movies usually aren’t very good, and I’ve heard Lone Ranger was terrible.

I don’t always listen to critics or the Internet, but I do listen to my own instincts. My instincts tell me you can spend $200 million on a Western, and it’s still a Western.

Cowboys and Aliens? Jonah Hex? These should have been huge red flags. Yeah, neither of those movies were any good, but they were tracking terribly even before they opened.

It’s tough to get modern audiences excited about cowboy flicks, and even tougher when you’re bringing back a character only their grandparents might remember.

The Lone Ranger can still be cool. He’s got a comic series published by Dynamite that I dabbled in, and I dug it.

In fact, Dynamite holds the rights to a lot of old-time heroes: Zorro, The Spider, The Shadow, The Phantom, Green Hornet, and even Flash Gordon.

ImageIf you’re a fan, I suggest this is where you go for stories about those characters. Dynamite actually has a whole team-up series going on right now called Masks. I’m waiting for the trade paperback before I pick up that one.

Also, a lot of these old characters had their own radio shows, and those shows are on iTunes free in the podcast section.

I’ve been listening to Green Hornet and The Shadow for years, and those shows are awesome. There’s even The Blue Beetle! I just wrote that in the announcer’s voice, you gotta hear this guy when he says… The Blue Beetle!
You’d know what I was talking about if you were listening.

Published by

Jason R. Latham

Jason R. Latham is a Las Vegas-based freelance writer and owner of STRUT Stories, LLC, a digital storytelling studio specializing in content strategy, copywriting, and social media management.

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